When looking at old cigarette and tobacco ads, they are shocking compared to what is known today. Smoking was glamorous and sophisticated. It was widely accepted and considered to even have health benefits like an easy way of losing weight. Take this ad for example. It brags about being the most used cigarette among scientists and educators. Of course you would want to do what scientists and educators do because they wouldn't do something unhealthy. You would want to be just like the guy on the ad. Suave, sophisticated, and smart like scientists and educators.
Fast forward to today. Scientists and educators would never tell anyone to smoke, and ads would not be able to make such claims. Instead, scientists have proof of the dangers of smoking and cigarette packaging has started being covered in scary, fear inducing, images to make the purchaser think twice before smoking. It shows the stark difference in how the world perceives smoking today versus back then, and the difference some knowledge about the effects of smoking can make.
When looking at old cigarette and tobacco ads, they are shocking compared to what is known today. Smoking was glamorous and sophisticated. It was widely accepted and considered to even have health benefits like an easy way of losing weight. Take this ad for example. It brags about being the most used cigarette among scientists and educators. Of course you would want to do what scientists and educators do because they wouldn't do something unhealthy. You would want to be just like the guy on the ad. Suave, sophisticated, and smart like scientists and educators.
I really enjoyed the first ad, quite representative for thoughts in society just several decades ago. And nowadays they try to show that smoking is bad in every possible way. For example, as I know, in Russia they enforced all federal channels to show a warning before any movie/show that contains any evidence of smoking. The warning should in some way say that smoking is bad in your health (more serious official channels just say that it is bad, youth oriented do it in more fun way to really engage the audience). Also they try to blur out cigarettes (sometimes it looks idiotically).
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